Personal Training Director

Personal Training Director

The Personal Training Director ensures that the club delivers a fitness experience to all members. Responsible for communicating and upholding company standards and leading by example. Ensure that team members consistently execute the basics in punctuality, dress code compliance, friendliness and cleanliness. Hires, trains and develops a strong team of Personal Trainers. Responsible for the successful attainment of department targets, including revenue and member retention. Is the point of reference for fitness expertise within the club.

Staffing And Development

Maintain a fully engaged and high performing fitness team that aligns with company values and goals. The Personal Training Director will:

• Hire, develop and manage the performance of qualified Personal Trainers
• Train & develop Membership and other staff as needed regarding fitness and supplementation presentations, emphasizing the impact of these on membership retention
• Conduct weekly (or as-needed) meetings with direct reports to review performance and offer direction, motivation and guidance toward achieving individual and company goals. Offer career growth and advancement opportunities as warranted
• Manage the Personal Trainer schedule, including staying within budgeted non-session hours as submitted to and approved by the General Manager
• Mediates club employee relations matters for all club fitness employees
• Discipline staff under the guidance of your direct supervisor

Fitness Management

Ensure that all club members have access to a highly trained and professional fitness staff able to provide fitness counseling, training and programs within Crunch standards. The Personal Training Director is responsible for the successful attainment of fitness and supplement revenue goals. To achieve these objectives the Personal Training Director will:

• Ensure that all Personal Trainers are delivering high quality programs to their clients
• Develop weekly work schedules for fitness staff. Ensure that staff properly records their Time & Labor
• Ensure that staff comply with Time and Labor guidelines, and manage overtime in accordance with the company guidelines
• Provide member service and support related to fitness servicing issues
• Assist members and encourage their involvement in fitness services
• Responsible for achieving monthly, quarterly and yearly revenue objectives set forth by the Company with regards to Fitness services and Supplements
• Hire, Train and develop new Personal Trainers
• Regularly train staff on industry updates and teach Personal Trainers to be continually successful and ensure that all clients are trained professionally

Sales And Service

Knowledge of Crunch Certified Fitness Program including program software (dotFIT, ABC/ Datatrak, Crunch-U, VFP, Styku, Where applicable). Knowledge of Fitness technique and program design. Must be able to adjust and operate all club equipment. Experience in coaching/motivating groups. Strong Leadership, interpersonal & communication skills. Able to generate, maintain & demonstrate a friendly, enthusiastic & positive attitude. Possesses a strong member service focus. Responds professionally to requests and inquires from guests, members and staff.